Putting the Divergent series IMAX promotions together; It Doesn’t Quite Gel.

With the Divergent series coming to an end soon (there’s one more film set for next year) and all three IMAX exclusive posters available, the artists behind the promotion had an idea going, but sadly not all concepts come together perfectly. Presented for image collectors is all three posters since the inception of this program. The first two prints for Divergent and Insurgent at least had a similar colour scheme. The third one is tonally different, and who knows what the fourth will look like.

From this promotional program’s 12:01 days to FanFix, sadly not all prints are created alike. The second image for the Insurgent film was printed on lighter paper, when compared to the first. The third, no announcement has been officially made as to which theatres will be participating in this promotion. As news become available, Otakunoculture will update if at all possible.

AMC & IMAX Teams for 10 Cloverfield Lane Poster Incentives

These exclusive posters from AMC and IMAX will certainly have some fans wanting to complete the set.

IMAX Poster 10 Cloverfield LaneIn addition to the exclusive art by Kevin M. Wilson for IMAX’s official poster for 10 Cloverfield Lane, this company has announced more AMC Theatre exclusives for fans and perhaps poster collectors alike. They want fans to see the movie three times, and on each day will be the release of another poster to form a sense of dread. The stairs are endless.

The style continues in what was started with The Divergent Series: Allegiant – Part 1, and goes James Bondish, ala The Saint (the old TV series with Roger Moore) with bold primary colour of blue perfectly recaptured. In the prints, red and green are added. Having the characters ascend stairs to represent what lurks above instead of hiding below — a theme that will no doubt be explored in this thriller.

Monsters are said to be lurking about and humanity is gone. That’s unless the survivors have bunkered up. John Goodman looks great in the trailers for this piece and Mary Elizabeth Winstead is the cat needing release. Just what is out there? This movie will see early release come Thurs, March 10th.

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IMAX Reveals Gods of Egypt and Divergent Prints

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By Ed Sum (The Vintage Tempest)

IMAX continues their love to reward fans going to their broad box format films with both a release of two 13.5 x 19″ posters for the upcoming movies, Gods of Egypt and the finale to the Divergent series, Allegiant, on opening night. Of the two, both are nicely created pieces of art.

No credit is offered on the official site mentioning who crafted these two images, and of the two, the former hails to a classic Raiders of the Lost Ark style of print with a dose of Mummy Returns mixed in. The latter screams of Hitchcock’s Vertigo, albeit using more of an optical illusion to create the sensation more so than being James Bond-like. The latter release is perfect for those Divergent collectors wondering if a final poster will be offered. With this movie guaranteed a box screen release, its availability will be far and wide.

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Sadly, with some cities having a limited number of IMAX screens, the Gods of Egypt print will not be available everywhere.

Perhaps the studios decided to produce this print last-minute to draw in viewers on opening night, Feb 26th. Although projections for this movie is not good, that will not stop people looking for simple, turn off your brain, popcorn entertainment. This movie may well be the Michael Bay version of Stargate meets Dune. The print alone makes going to see this film opening weekend worth it. Poster collectors will be present hording up this print, which may be exclusive to Regal than AMC. Sadly, not all cities are created equally — this print may be limited to metroplexes willing to give up an IMAX screen to a lesser film when Deadpool still reigns.

Please check local listings for which films are playing where.

AMC’s IMAX Promo for Star Wars: The Force Awakens Four Image Collage Revealed!

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By Ed Sum (The Vintage Tempest)

AMC Theatres‘ Star Wars: The Force Awakens IMAX poster collage is complete! The fourth and final poster will be offered to viewers going to see this film this Sunday, Jan 9. In this print, Finn is looking ready to do battle with Kylo Ren. I hoped either character would be used, and artist Dan Mumford did one better by featuring both! Props has to go to this artist for done one better!

The blue tone really works in contrast to the red lightsaber. The blood coloured highlights only accents Ren’s inner rage, and as for those who have seen the movie, the seething anger successfully shows in the tone of this image.

Now the hope is that for fans around the world, not living in the USA, will have the ability to get reprints of this distribution. AMC holds the exclusive for distributing the prints on (presumedly) heavier card stock, but that will not stop a certain group of people taking more than they are allowed to cash in on the craze by selling the set online on eBay.

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Problems with Audio Mixing; How to Experience Star Wars: The Force Awakens

A frame of the IMAX scene in TFA.
A frame of the IMAX scene in TFA.

Is watching Star Wars: The Force Awakens (TFA) three if not four times within opening week enough? When the film is a thrill ride from beginning to end, the answer is a resounding yes! Mind you, each viewing was done slightly differently to savour the cinema enhancing technology of RealD (3D), IMAX sized screens (a cinema slimmed version versus the 8 story sized proper screens), D-Box Motion Simulation (a flight simulator) and UltraAVX (3D sound with a large screen sized the same as IMAX’s).

Seeing it the way as J.J. Abrams intended will simply mean going to a regular showing with no thrills attached. When no 3D cameras were used during filming, there’s a difference that can be felt in the presentation. But heading to a proper IMAX cinema for that one sequence, presumably when Finn and Rey are running around on Jakku, what this director filmed is worth heading to the right theatre to.

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AMC’s The Force Awakens Poster Promotion Week 3 Image, Analysis & Predictions

Star Wars Force Awakens Official PosterCollecting movie posters, especially the international Star Wars ones, can be fun. Trying to track down all the variants is a challenge and when there’s the space to show them off, any movie enthusiast can tell what another person’s taste is like. Usually that means living in a two-story house to show them all instead of keeping them all shrink-wrapped with thick cardboard sleeves and stored in a bin.

With The Force Awakens, although AMC holds the reign with its weekly release of 13×9 prints, the hope with me is that by the time all four Sunday releases are out, the group will get consolidated and hopefully offered to other chains to distribute too. The artwork by Dan Mumford is fantastic. An image for week 3 has not been officially announced but I found what looks like what will be the next one (scroll down to view). As much as I’d like to have this set, the sellers on eBay are making a killing by selling them well above the ‘free’ giveaway which they are.

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