Tag: Tie-In

I rarely take an interest in licensed branded products that include grooming, but for Dr. Squatch making millions of dollars and in-roads into other territories (I didn’t see them in Canada until about two years ago, while at Walmart), I was curious. Their wide range of scented soaps based on IPs like Harry Potter and Game of Thrones didn’t really convince me. And don’t get me started after the release of Minecraft the Movie trailer (this is an idea that’s best left buried, like Pixels).

But after seeing their latest marketing campaign including Teenage Mutant Ninja Turtles, I have to speak out–no; I don’t want to smell like pizza or the sewer while walking the streets of my city! Whether they’re saying something often unspoken of (yes, some geeks don’t cleanse often enough), the idea to get certain people to use their soaps is a great idea.

And for fans of X-Men, if anyone wants to smell like beer and cigarettes, then they too can be Wolverine! Technically, that’s not how our favourite hunter smells like, and although I’m curious about what Hugh Jackman uses, to base their latest on this mutant, thankfully the woodsy smell of cypress, juniper, and moss works. To be specific, the ingredients include saponified oils of (palm, coconut, olive), naturally derived fragrance, shea butter, resurrection plant (selaginella lepidophylla) extract, alumina, pumice, iron oxides, kaolin clay, and sea salt. Continue reading “Sometimes There’s No Need to Hunt for Dr. Squatch’s Soaps. Some of their Products Are Best Left Alone.”