By James Robert Shaw (The Wind up Geek)
If you live in Japan or are knowledgable on Japanese holidays, you’ll know they celebrated recently their annual coming of age day. It’s a day where boys and girls who reach the age of 20 between April 2 of the previous year and April 1 of the new year are official recognized for becoming adults. Local ceremonies are held, gifts are given and parties are had for women dressed in furisodes and men dressed in hakamas or suits. Pikachu himself joins this groups as he like the licensing he represents turns 20 years.
To help celebrate, many events are planned by the company responsible for the merchandising of Pikachua and his friends, Kabushiki Gaisha Pokemon. One such promotion is a 30 second commercial that will air during Superbowl 50 on February 7, 2016. Continue reading “Pokémon Super Bowl Commercial Has Replay Value”
