Sometimes There’s No Need to Hunt for Dr. Squatch’s Soaps. Some of their Products Are Best Left Alone.

I rarely take an interest in licensed branded products that include grooming, but for Dr. Squatch making millions of dollars and in-roads into other territories (I didn’t see them in Canada until about two years ago, while at Walmart), I was curious. Their wide range of scented soaps based on IPs like Harry Potter and Game of Thrones didn’t really convince me. And don’t get me started after the release of Minecraft the Movie trailer (this is an idea that’s best left buried, like Pixels).

But after seeing their latest marketing campaign including Teenage Mutant Ninja Turtles, I have to speak out–no; I don’t want to smell like pizza or the sewer while walking the streets of my city! Whether they’re saying something often unspoken of (yes, some geeks don’t cleanse often enough), the idea to get certain people to use their soaps is a great idea.

And for fans of X-Men, if anyone wants to smell like beer and cigarettes, then they too can be Wolverine! Technically, that’s not how our favourite hunter smells like, and although I’m curious about what Hugh Jackman uses, to base their latest on this mutant, thankfully the woodsy smell of cypress, juniper, and moss works. To be specific, the ingredients include saponified oils of (palm, coconut, olive), naturally derived fragrance, shea butter, resurrection plant (selaginella lepidophylla) extract, alumina, pumice, iron oxides, kaolin clay, and sea salt.

One detail that users of this brand can appreciate is that they are using sustainable and natural products to create their product. On the opposite end, do they need to make these soaps with collectable packaging? Unless they come with a coupon to allow buyers to redeem for “a week free to read as many Marvel Comics as they want online,” I’m not sold.

Also, neither the packaging nor the online platform gives the artists their due, and none of the art is unique. The added branding only caters to those who “Gotta support them all.” I’m surprised their TMNT stock is sold out, and although this item is no longer listed on their website, it’s found through your favourite search engine. As for whether these limited editions will ever return, that’s up to the company heads to determine.

I’m expecting Pokémon to be targeted next, and can’t wait to see what they’ll offer for a starter featuring Charizard! It is possible a spicy blend of oils might be used. In the meantime, I’ll continue to use this company’s regular line. They do the job and I like those basic aromas. Pine Tar is a scent I like. The mix of ingredients here is pleasant, without being too over the top. And the oats help exfoliate the skin. And as a bonus, this scent is available as a skin moisturiser too! Oh, and their television commercials are a riot. They’re like every other badly made late-night infomercial, and it amusingly works.

Dr. Squatch Product Commercial